Things You Should NEVER Do On LinkedIn

Things You Should NEVER Do On LinkedIn

With more than 300 million users, LinkedIn is an excellent place to connect with others in your industry. Instead of attending networking meetings, chamber of commerce events and spending untold hours wining and dining those of influence in your field, you can now connect online in a matter of minutes. However, there are also some […]

How to Promote Your Corporate Culture Online

How to Promote Your Corporate Culture Online

For most companies, attracting and keeping top candidates is not as easy as it might sound. A Gallup poll on employee engagement showed that about 87% of employees are not fully engaged in their job. What this means for your business is that employee turnover is likely high for those employees who aren’t becoming engaged […]

Pay-Per-Click: Understanding the KPIs

Pay-Per-Click: Understanding the KPIs

If you or your business is planning to begin a pay-per-click advertising campaign, you should  have a grasp on the key performance indicators (KPIs) that can offer all kinds of insight into how well your campaign is performing. By measuring these KPIs over time, you’ll be able to understand how performance is impacting your goals […]

What It Means to Be a Thought Leader

What It Means to Be a Thought Leader

Thought leadership is becoming quite the buzzword around the Internet these days, and for good reason. Thought leadership provides an entry point in the relationships between you and your customer base. Your customers decide what questions are important. Your answers can determine your overall level of authority. In this post, we explore what it means […]

Five Things You Need To Know About Facebook Advertising

Five Things You Need To Know About Facebook Advertising

Sure Facebook is the go to place for sharing biting memes when someone needs to vent about his or her ex, but now that Facebook is becoming a crucial marketing tool, businesses need to understand the marketing side of Facebook and what the best practices are for advertising on this platform. The great things about […]

3 TED Talks to Inspire and Motivate You

3 TED Talks to Inspire and Motivate You

Being an entrepreneur or business owner is difficult sometimes. You can feel like you’re moving uphill and everything is going wrong, or not moving fast enough. If this sounds like you, it might be time to start listening to TED Talks. What Are TED Talks? TED is a nonprofit organization that spreads ideas with talks […]

How to Use LinkedIn for Lead Generation

How to Use LinkedIn for Lead Generation

Many people don’t know that LinkedIn can be used for lead generation. They think it’s just a social networking site for professionals who want to find job opportunities. While this is one of the uses of the site, it’s not the only one. Many business owners are finding it’s a great way to establish relationships with consumers and turn them into buyers.

How to Grow and Manage Your LinkedIn Community

How to Grow and Manage Your LinkedIn Community

LinkedIn is a great place to share your skills, experience, and meet other professionals. It’s the best networking site for business owners, entrepreneurs, and executives online today. If you’ve started an account, but find yourself clueless on how to use LinkedIn to its full potential, keep reading.

Happy <3 Day, Robots.

Happy <3 Day, Robots.

It’s that magical time of year again. Seeking a last minute valentine greeting to celebrate the most romantic day of the year? We’ve got you covered. Because, after all, even robots need love.