There are a lot of SaaS companies out there. The strategies used to sell SaaS are different than selling eComm products. At 99 Robots, we understand what SaaS companies need to cut through the noise, build their brand, get MRR, and lifetime customers through PPC ads. Step on up. You are about to embark on a journey and take your brand to the next level from one of the premier agencies specializing in SaaS companies.
99 Robots is your PPC growth engine for ROI-focused SaaS businesses
There are MANY reasons why your PPC ad campaigns didn’t work and it’s due to the following:
These are just some of the reasons why your ads didn’t generate more sign-ups. An astounding 87% of SaaS companies FAIL because they simply can’t ‘market’ their solutions to the right audience. But take this into account: 85% of the top 100 SaaS companies are using Google Ads.
Advertising online to capture the attention of your customer is more important than ever. However, just pushing buttons on Google, TikTok, Facebook or Instagram ads is not going to cut it. You need the right SaaS marketing strategy, all the correct moving parts, and the right advertising partner to pull it all together and make sure it performs.
This is the most popular engagement that we have with our clients. This is where we are always building new campaigns and crafting customer journeys.
Some clients have the boots on the ground already to manage all of their ads. However, they still need that extra positive influence. That’s where we come in with our consulting services tailored to SaaS companies.
Whether or not your Facebook, Google, TikTok, etc Ads accounts are running the right type of campaigns or not, we can provide you with that one push you need.
This plan is reserved for extra-special clients that we see a high potential for.
Some clients can manage their accounts on their own, but they need help getting started. We can make sure that you head in the right direction with your PPC ad accounts.
At 99 Robots, we are your extended marketing team with a technical twist. There are MANY PPC ad agencies out in the wild. So what is the right PPC ad agency to work with?
Both types need to know the ins and outs of PPC ads.
But it takes being full-service to thrive with PPC ads. Why is that?
For example, at 99 Robots we have over 25 specialists on the team who know how SaaS marketing works in and out. How so? We at 99 Robots, own several SaaS companies of our own. There is the old saying, it takes one to know one. We have been marketing for our own SaaS companies for years. We have tested what works and what doesn’t. We have developed the right strategies, ad copy, and creatives that bring in new subscribers and increase MRR.
As a full-service PPC ads agency, we build customer journeys from scratch. We seek to have a productive PPC ads partnership with you.
We don’t want to just run your ads.
Why Us?
A better first question might be, why PPC? As mentioned earlier, there are a lot of SaaS companies out there. Many of them have similar features and pricing. Standing out above them is key. To do that, you need the right kind of marketing strategy to properly target the right audience.
Doing so, require more than just pushing buttons. If not done right, as we have seen with many clients that have come to us, there is a lot of wasted money and time. This is not one of those “I’ll just do it myself” or get someone on my staff to figure it out” type situations. Most of the time, the results are disastrous as we have seen.
As a Google and Facebook Marketing Partner, over the years we have run hundreds of PPC ad accounts for all types of businesses. Whether it’s building a brand on Facebook, Instagram or TikTok, or being at the top of the search results on Google, we have gone through thousands of split tests, we have gained real-world experience of what works and what doesn’t. Most of all, we have learned a lot about our clients and all the different types of businesses they have.
We have found that there is a specific formula to a productive partnership. This productive partnership can blossom no matter what your goals are.
If your goal is to…
…PPC ads can and will work well for SaaS if done right. Whether your goals are accomplished in-house or with an agency, there needs to be knowledge. There needs to be execution. Our team has successfully increased MRR for SaaS companies.
At 99 Robots, we have a ready-to-go library of processes, experienced PPC analysts, copywriters, and graphic & video designers. Along with years of experience managing ads for all different types of SaaS companies.
There has to be more to that ad than just listing features. They get it. You have this and that feature.
So does your competitor.
Why choose you over them?
It’s all about messaging.
Ads should focus on how your SaaS can solve difficulties, making their life and work easier. What better results it can achieve than not using it. Provide something they didn’t even know existed.
We know many SaaS companies that have struggled with PPC ads. 100% of the time was because they didn’t have the right team driving…
We have tried PPC ads. We can’t get any traction at all.
We have seen inconsistent success with PPC ads. There are a few good days, but many bad days.
We have grown our business a bit with PPC ads. However, we are missing the team to scale.
Our agency was giving us a lot of promises. They said they understood our SaaS business but they didn’t. In reality, they failed to deliver. Boatloads of excuses. We felt locked in, wishing we hadn’t signed into the long-term commitment.
“We don’t feel we have that skilled partner by our side who cares about us… They don’t seem personally invested in our success.”
Google Partner And Meta Business Partner
Google and Meta Business Partners are agencies that have demonstrated long-term skill and expertise with Google (including YouTube) or Facebook (including Instagram) Ads respectively. They have met Google and Facebook’s ad spend requirements, have delivered agency and client revenue growth, and can sustain their client base.
At 99 Robots, we are a Google and Meta Business Partners. We are proud of that distinction. That is quantitative proof that we are doing our jobs.
What seems to get lost in the Google Ads agency world are the qualitative measures. These can’t be measured by mere numbers. Life isn’t just quantitative.
The quality of relationships can’t be measured, it needs to be felt. The focus at 99 Robots IS hitting the numbers. However, we place great importance on long-term relationships.
The priority in this partnership. Profitability is the foundation for everything else. It’s the bare minimum we set out to achieve. Everything else can’t be done without profit.
We are very easy to reach. You’ll know our names and we’ll know yours. Accessibility is the catalyst for all of the other good ideas that come to fruition. We are not just a vendor.
We know the audience exclusions to watch out for. Different industries require different approaches. Lookalike audiences should not take long to build because the anticipation is already there. If something goes wrong, the solution should be known immediately.