Pay-Per-Click: Understanding the KPIs

Pay-Per-Click: Understanding the KPIs

If you or your business is planning to begin a pay-per-click advertising campaign, you should  have a grasp on the key performance indicators (KPIs) that can offer all kinds of insight into how well your campaign is performing. By measuring these KPIs over time, you’ll be able to understand how performance is impacting your goals […]

Five Things You Need To Know About Facebook Advertising

Five Things You Need To Know About Facebook Advertising

Sure Facebook is the go to place for sharing biting memes when someone needs to vent about his or her ex, but now that Facebook is becoming a crucial marketing tool, businesses need to understand the marketing side of Facebook and what the best practices are for advertising on this platform. The great things about […]

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