In order to run a successful Amazon PPC campaign, you will want to make sure you cover all of the basics when setting it up. One of the most commonly forgotten campaign types is a Product Targeting Campaign. This type of campaign was introduced to the Amazon world to help sellers reach their potential customers […]
In order to run a successful and competitive Amazon PPC campaign, you need to have multiple strategies to help increase your sales. Optimizations play a crucial part in helping you do so. Now there are many different strategies and tools you can use to help improve your campaign, but today I will be focusing mainly […]
If you are like most people, you have either used or at least heard of the company Amazon. Started in 1994 by Jeff Bezos, Amazon very quickly became known for popularizing online shopping. Nearly twenty-five years later and Amazon is still at the top of the food chain when it comes to online shopping, but […]
It is important to provide an in-depth analysis to give people a full understanding of an issue, product, or topic of value. However, there are times when you just want an easy way to consume information.
List posts break down information in a practical, specific, and digestible style. What makes them so valuable?
Contrary to what most people think, creating a Facebook Business page isn’t something that everyone must do, nor is it something everyone should do. The key to building a successful Facebook community around your brand relies on consistency. Building an engaged community relies on organic growth where you are consistently delivering value to those you […]
Split Testing, also known as A/B testing, once explained is very simple. One of the great things about split testing PPC ads is that it is easy to do – as long as you understand the protocol in conducting these tests. Once you have the foundation, you will be able to start impressing your clients with […]
Have you ever typed a specific destination into your browser, but are taken to a completely different URL than the one originally typed? Whether you have experienced this or not, it is an example of a 301 Redirect. What Are 301 Redirects? A redirect is a method to send users to a different page than […]
Are you a beginner when it comes to advertising on Facebook? Not quite sure where to begin? If you answered yes to either of these questions, this article will be perfect for you. The world of Facebook advertising can be incredibly confusing and quite discouraging if you don’t know its main aspects. The good thing […]
Wouldn’t it be nice if you could have access to a library showcasing your competitors’ active and inactive Facebook ads? Imagine you were also able to see what ages, gender, and location the ads were most effective. Seems unlikely right? Wrong! Thanks to a new venture into transparency, Facebook has made it super easy to […]