Pay-Per-Click: Understanding the KPIs

Pay-Per-Click: Understanding the KPIs

If you or your business is planning to begin a pay-per-click advertising campaign, you should  have a grasp on the key performance indicators (KPIs) that can offer all kinds of insight into how well your campaign is performing. By measuring these KPIs over time, you’ll be able to understand how performance is impacting your goals […]

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