How to Connect Mailchimp to a Shopify Store

How to Connect Mailchimp to a Shopify Store

UPDATE – MARCH 2019: Recently, Mailchimp and Shopify had a bit of a breakup. Therefore, Mailchimp and Shopify integration is no longer possible. For more information, here’s the he said side (Mailchimp Statement) vs. the she said (Shopify Statement) side of the story.  MailChimp for Shopify automatically syncs the customer data to MailChimp, thereby enabling […]

How to Install Google Analytics on a Shopify Site

How to Install Google Analytics on a Shopify Site

Google Analytics is a must have digital marketing tool in the modern business suite, but most businesses have not yet made the best use of it. It allows you to measure the results of individual campaigns in real-time, compare the data to previous periods, and so much more. One of the biggest challenges of an […]

How to Add UTM Parameters to Wufoo Form Submissions

How to Add UTM Parameters to Wufoo Form Submissions

I recently had to add UTM parameters to Wufoo Form Submissions for a client. They had a custom developed HTML site and were using a custom form that sent the submitted values to a Wufoo form (not the ideal implementation). After properly setting up their Wufoo form, I realized that several others were using Wufoo […]

How To Grant User Access to Google Analytics

How To Grant User Access to Google Analytics

Google Analytics allows you to grant access to other users so you can share traffic data or allow them to manage the account. User Account Levels Users / Clients can be added at an account, property, or view level. The level at which a user is added determines that user’s access. Account – At the account level, the access to ALL the […]